Jr SEO Specialist

Austin, United States

As the Junior SEO Specialist, you will be responsible for the full-cycle of content marketing initiatives including research, content creation, outreach and reporting. In addition to helping the SEO team on various website optimization tasks, you will also partner with team members from our Marketing team, including Editorial, Public Relations and Paid Search.

• You have basic SEO Knowledge

• You've used one or more of the following tools: Google Analytics, Ahrefs, Majestic, Moz, Buzzstream, Google Search Console, SEMrush

• You're familiar with the following blogs: Moz.com, SearchEngineLand.com, Seroundtable.com, Webmasters.googleblog.com

• You have excellent analytical abilities and attention to detail

• You have exceptional written and communication skills

• You've worked with Microsoft Excel and Google Docs

• You are persistent, tenacious, and like to overcome obstacles

• You love technology and staying on top of a rapidly changing industry

• You like working in a dynamic, yet casual environment

• Website Optimization: Conduct keyword research, identify search intent and conduct on-page optimization for existing pages backed with data.

• Content Marketing: Develop content such as infographics, articles, quizzes that have traffic generating potential and execute targeted outreach for links.

• Backlink Analysis: Research link and relationship building opportunities. Conduct competitor analysis and site audits to gain a better understanding of link profiles.

• Strategy & Implementation: Generate outreach ideas and test new tactics for content and link building.

• Reporting: Track, measure and report progress to the team using various tools.

• 100% white-hat link development is required.

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